6. Orchestrating Value Through the Social Footprint Method w/ Alice Hoffman

What unique ways can you provide value to your customers? In this episode of the B2B Sales Trends Podcast, we explore what it means to dig beneath the surface of customer wants and find a way to meet needs that generates sustainable value. We’ll be talking with Alice Hoffman, CEO of Entegra Europe, about the power of asking the right questions and finding out what matters most to orchestrate a relationship of trust and long-lasting value. But just as importantly, we’ll also be diving into why you should care about integrating an organizational social footprint that resonates with your customer base.