Webinars

Episode 4. The Secret Sauce Of Sales Enablement [Seth Rosen]

What’s the secret sauce behind today’s most successful sales enablement programs? In this episode of the B2B Sales Trends Podcast, Harry chats with Seth Rosen, Global Head of Sales Enablement at London Stock Exchange (LSEG), about the key elements of effective sales enablement and the next wave of innovation when it comes to equipping B2B sales teams with the recipe for success.

Listen on Apple Podcasts

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SaleSales-Procurement Dynamics in 2021

Sales and procurement are, by nature, fierce opponents. Sales teams have now become accustomed to this contentious dynamic, oftentimes with the expectation that the next encounter with their procurement nemesis will be a struggle. This challenge has grown even more daunting in the face of our new post-COVID work flows where these relationships have become more important than ever. So as sales professionals what can we do to shift the paradigm into a more collaborative direction? This live session explores this issue and brings some insights into how to enhance collaboration and why it is important for sales and procurement teams to work side by side.

How to add value to every customer interaction

In this 30 minute webinar we discuss ways to add value to every customer/prospect interaction.

B2B Sales: Striker Playbook

This 30 minute webinar recording is about driving a more provocative dialogue to generate a more effective customer-oriented solution.